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Reading the signs

By: jasonw (Registered ) on 13-09-2007 23:26

Graham - lovely opinion piece connecting the local with the national. The "semiotics" of this (as we used to say in communications studies) are telling, as you say. I wonder if you (or any other readers) have any suggestions as to a viable Liberal campaign slogan/communications strategy going forward into the election?

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Reading the tea leaves

By: Katie (Registered ) on 14-09-2007 00:49

Good piece Graham- I will also be trying to find out what the libs have in store on the slogan angle. Kevin 007 is a strange one for Lab but that billboard is alot more "now" than the Libs.  
 
I think the Libs should go for "tried and true " as their slogan. However it could be changed by Labor to "tired and blue." I also think that they want to knock leadership issues on head and go team with something like "The winning team", "Australia's best chance", "Back the Best", "Simply the best", "Go you good thing" or "Team Liberal"

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What Signs

By: Bauple (Registered ) on 14-09-2007 03:05

As a candidate for the Greens, I would just like the funding to afford one of these signs. Ours would have a message about climate change which would be old and dated since we started talking about it 20 years ago and also now because everybody else is now talking about it?

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Campaign suggestions

By: grahamy (Registered ) on 14-09-2007 11:49

I've probably got a few sugsestions for the Coalition, but I think I'll do it in a separate opinion piece for OLO and UD07. This is one election where I don't have too many suggestions for Labor, although I think this presidential style of campaign is horribly dangerous in the Australian context, but when you're this far ahead, risk is a relatively meaningless concept! 
 
Glad I got the semiotics right Jason. I did it in French for one semester back in the '70s. Wasn't my most glorious academic moment.

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Signage is safe Labor seat

By: gasbo (Registered ) on 17-09-2007 06:01

The image atop this item also appears at Ipwich's Bundamba Queenland racecourse (for equine), I wonder if Kevi has put the mockas on the horse racing industry. Psst only jokin'

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